New York, April 10, 2016: Multi-platinum seven-time Grammy Award-winning producer and songwriter will.i.am releases his brand-new single, “Boys & Girls,” featuring Pia Mia via Interscope Records. will.i.am produced the track along with Lazy Jay, who also produced will.i.am’s multi-platinum selling single “Scream & Shout.”
will.i.am premiered the official video for “Boys & Girls” on Vevo.
Directed by filmmaker Spencer Creigh, the video was shot over three days in downtown L.A. and features Pia Mia as well as cameos from Instagram icon India Love (@indialove) and singer Jessica Reynoso, as well as a host of social media influencers/Instagram stars including Arianny Celeste (@ariannyceleste), Jack Baran (@thatsojack), Stephanie Villa (@soothingsista) and Liza Koshay (@lizzzak).
will.i.am is known not only for his work with The Black Eyed Peas but also for writing and producing tracks for such superstar artists as Britney Spears, Michael Jackson and Usher. His fourth solo album, 2013’s #willpower, debuted Top 10 on the Billboard Top 200 Album Chart. It featured special guests Justin Bieber (on “#thatPOWER,”) Lil Wayne, Diddy, Chris Brown, and Britney Spears (on “Scream & Shout” which reached #3 on both the Billboard Hot 100 and Top 40 charts), among others. will.i.am, as a solo artist and along with The Black Eyed Peas, has sold over 35 million albums and 132 million singles worldwide. Recognized and honored by numerous industry organizations, will.i.am is the recipient of multiple Grammy Awards, an Emmy Award, and a CLIO Award and ranked on Fortune’s 40 Under 40 list.
Pia Mia, who is featured on “Boys & Girls,” released her debut EP, The Gift in 2014. In 2015 Pia Mia released her first official single “Do It Again,” featuring Chris Brown and Tyga, which has amassed nearly 200 million views on Vevo. Pia Mia is currently in the studio working on her upcoming debut album for Wolfpack / Interscope Records.
“Boys & Girls” is available on iTunes, Apple Music, Google Play, Amazon mp3 and Spotify.