Tommy Hilfiger apologises to Hrithik Roshan!

Tommy Hilfiger, social media management, Hrithik Roshan, Kids image

Prominent apparel brand Tommy Hilfiger apologized to Bollywood star Hrithik Roshan after the latter tweeted unhappiness over the usage of his and his kids’ image by the brand.

An Angry Hrithik Roshan tweeted his unhappiness and wrote:

Dear Tommy.I dont wear u, neither do my kids endorse u.If u hv lost ur spine I hv a great team 2help u find it.Please (hil)figure urself out

Tommy Hilfiger, social media management, Hrithik Roshan, Kids image
Tommy Hilfiger earned the ire of Bollywood superstar Hrithik Roshan after it used the above picture in one of its advertisements. Perhaps the brand is unaware that Hrithik also has his own clothing line HRX. In short, it was a clear clash of business ethics and could have sent confusing signals to his fans.

 

Tommy Hilfiger, social media management, Hrithik Roshan, Kids image
But the brand apology would certainly help!                                                                                    

The angry tweet created a storm prompting the followers to admonish the brand over involving the kids in its advertisement without consent.

Angry fans blast Tommy Hilfiger:

After a few hours the brand apologized on Twitter and replied to the actor saying:

Dear Hrithik, it was not our intention to suggest an endorsement. We apologise for any miscommunication & wish you the best.

The actor, however, did not reply or say anything after that leaving his fans doubtful whether this apology did any good.

We hope Tommy Hilfiger and Hrithik sort out this issue as soon as possible! Hrithik endorses HRX for which he even joined forces with an online shopping portal.

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